Marketing
• Data collection about visitors and classification: sex, age group, date and time, frequency of visits, path patterns inside the shopping area, movement speed, heatmap estimation.
• Collected data analysis and statistic reports on comebacks: comeback frequency, sex, age group, visit quantity; relation between the number of visits of different gender/age groups and the date (for a set period of time); relation between the quantity of comebacks and sex (for a set period of time).
• Advertisement displays placement in the "hot" areas.
• Convenient ad blocks cost calculation based on visitors flow density analysis. The number of visitors that have watched each ad block will be tracked by the System.